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As a Dental Practice Owner, you want your practice to grow so that you can make more money. That is the reason that you got into business in the first place, right? To make money so that you and your family can have the standard of living that you want. To also have the free time to do what you want, when you want and how ever often you want?
One of the hardest things as a dental practice owner is trying to find which avenues will be profitable for you and then taking action on these new ideas.
It’s a similar problem that other business owners experience as well. They are too busy with working IN their business to worry about working ON their business. In fact, Michael E. Gerber wrote a book about this issue called The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It
In this book, Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. Next, he walks you through the steps in the life of a business — from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed — and shows how to apply the lessons of franchising to any business, whether it is a franchise or not. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.
What’s The Biggest Lesson That Can Be Learned From This?
It’s simple, effective and most of all fun. You can even implement one of his tactics starting today to grow your practice.
One of the major ways to grow your practice is to hire another qualified dentist for your office. This will free up time for you and will allow for your practice to grow while you have some free time and can focus on improving your customer relations and getting more referral’s.
According to Gerber, every business owner needs to simultaneously be an entrepreneur and a manager as well as a technician. The technician is the worker-bee, the one who produces the product. The manager makes sure operations and finances run smoothly and consistently. The entrepreneur formulates the goals, and steers the business in the direction needed to reach these goals. Of the three business personalities, the entrepreneur is the key- -without it, the technician will work himself or herself to death and/or bankruptcy. As the business grows, the business owner will need to draw away from the technician work and manager work and delegate this work, rather than abdicate this, to others.
How Can We Help You?
We’re here to help you grow your business by providing you with another technician who can handle the production side, or in your case, handling root canals, providing instruction on diet, brushing, flossing, the use of fluorides, and other aspects of dental care.
For more information, visit AAARecruiter.net to get a price quote so we can help set you up with a qualified dentist.
This way, your practice will grow and you will make more money.